Google Adwords Help

Ads not adding up? Let us help!

LET'S TALK

Google Adwords Help

Google Adwords Help

eCommerce & Marketing Specialists

At We Website Design, we’re well-versed in Paid Ads of all types – from Google Ads to Social Media too! What you need to start out with, is learn the lingo:

Keywords: These are what you optimise your webpages for, and what your ad is triggered on – people who search for the keywords you’ve set up will see your ad. You should pick a few keywords that you think people who are interested in what you’re offering would enter into the search bar (like targeting t-shirts, if you sell clothing), but don’t worry, google helps to determine them.

Bid: This is your upper limit for what you’re willing to pay when your ad is clicked since Google Ads are PPC (Pay per Click).

Quality Score: The QS determines how relevant your ad & keywords are; to each other, and to the webpage (landing page) you have linked to said ads. A high score *could* lower your bid cost, and improve your ad rank.

Ad Rank: By taking into account your Quality Score, your bid, and various other factors (like your keywords, and competitor ads), Google will determine where in the pecking order your ad lies, in relation to other ads for the same searches/keywords.

CPC (cost-per-click): Your CPC is the actual cost every time your ad is clicked on – to call your business or visit your webpage, from google, whatever you have set up. The bid you selected above is not necessarily what you will pay each time, it just sets the range in which your CPC can vary.

Conversion: A conversion is NOT someone clicking your ad. A conversion is a sale afterward, or subscribing to your email chain, or a sign-up, or calling/contacting you. The conversion describes the action you designate as the goal, from someone clicking on your ad.

We Website Design & Google Adwords

You can modify your ads virtually endlessly – from broad/narrow matches to keywords (sees your ad pop up more/less for related searches but not identical, you can modify landing pages to suit, (like having “web development” only going to a web development page when clicked, rather than design.) You can write your own ads, meaning the words are your own, and therefore may give you the chance to inject some of your personal brands into the Ad, and you can set your budget to determine where and when and how often you show up – big budget means big potential, but also a big risk. We’re here to give you Google Adwords Help, and we’re happy to. Get in touch below and we’ll get back to you very soon.

GET IN TOUCH!

Let's build a better web together

Get in touch with us for a quick quote

Web Development Agency, We Website Design

We’re eCommerce Experts in Cutting-edge Design & Development Technologies - Worldwide accreditation from leading digital platform providers including Shopify, WordPress & Magento.

Web Development Agency Manchester

Woolden Road
Manchester
M44 5JX


Web Development Agency London

71-75 Shelton Street
Covent Garden
London
WC2H 9JQ


Let's hook up

hello@wewebsitedesign.io

0161 676 8989

Stalk Us On Social

What We Do

  • Shopify
  • WordPress
  • Magento
  • SEO
  • Aero Commerce
  • Shopify 2.0

Copyright 2022 We Agency - White Label Web Development Digital Agency.
Registered in England & Wales We Agency is a trading division of We Website Design Ltd. Company Registration Number 14175442 Privacy Policy

Ready to work with us?

Drop us your details and we will arrange a social distanced meet & greet or video chat so you can see our beautiful faces.

    Name*

    Email*

    Telephone